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Activate Product Stories

Learn how to activate product stories (Digital Product Passports) so your supply chains become visible to customers.

A product story must be activated in order to:

  • Display the DPP via QR code

  • Show the DPP in your webshop widget

Important: A product story can only be activated if the product has a supply chain or order attached (its own, or for Variants and SKUs one inherited from the Style), and the product is not archived.

Story Active and the Product Hierarchy

Retraced products are structured as:

Style → Variant → SKU

When you turn the product story on or off for a Style, its Variants and SKUs change with it. When you turn it on or off for a Variant, its SKUs change with it. Turning on a Variant or SKU does not turn on its Style. You can still change each Variant or SKU separately afterwards.

This applies to the DPP Story column in My Styles and to bulk activation. The switch on a product’s detail page changes only that one product.


How to Activate Product Stories

You can activate product stories in bulk or individually.

Option 1: Bulk Activation

  1. Go to Products → My Styles in the left navigation.

  2. Select the products you want to activate.

  3. Click “Activate stories” in the bar above the table.

  4. In the dialog, keep Also apply to child variants and SKUs ticked to activate their Variants and SKUs too. Untick it to activate only the selected rows.

💡 If your styles don't have a supply chain yet, use Set supply chain or Assign deepest traced orders in the same bar first.


Option 2: Activate One by One

  1. Go to Products → My Styles in the left navigation.

  2. Locate the relevant Style, Variant, or SKU (use the Styles, Variants and SKUs tabs).

  3. In the DPP Story column, click + Assign to activate the story. To change an active story, hover over Active and click the pencil icon.


Before Activating

Make sure:

  • A supply chain (product map or traced supply chain) or order is linked under DPP → Supply chain.

  • The product is not archived.

If no supply chain is linked, the story cannot be activated.

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